This is a blog by Shia Leigh who is the Web Marketing Director at Excalibur Systems and SEO consultant working with Search Engine Marketing, PPC, SEO and Business Marketing Strategy.
Shwebby will focus on Web Marketing in general and follow the very active Search Engine Market in Israel.
I will discuss techniques to improve both organic rankings in search engines and concepts to achieve a high position in PPC marketing campaigns. I will draw information for a wide variety of sources having studied many books and ways of achieving high rankings in search engines. I will give hints and advice on the “secrets” of SEO and how you can:-
- Select keywords
- Find keywords not used by the competition
- Write good interesting Content
- Obtain good Linking
- Keep your visitors coming back
I have over 25 years experience in software development, communications and management. The last few years in managing the development of web sites and conducting search engine marketing. I programmed the first IBM PC’s during the early 80’s using COBOL and a very primitive BASIC. Since the early days I developed applications using VB, Visual C++. php and ASP.NET. I have held positions as COO, VP Technology, and Web Director.
